And it will continue to donate recipes until April 3rd.
A epic Games and Microsoft, through Fortnite in-game purchases, raised over $70 million to be donated to humanitarian aid in the ongoing Russian-Ukraine war. And there's still a week to go.
Epic promised that from March 20th to April 3rd, all proceeds from real money purchases in Fortnite would be donated to four humanitarian organizations currently operating in Ukraine: Direct Relief, UNICEF, the UN World Food Program and the Food and Drug Administration. UN for Refugees.
The company says that “more organizations will be added to this list in the coming weeks.” Xbox has agreed to partner with Epic on this and has committed its Fortnite net revenue during this time.Read also
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In a blog post, Epic clarified that it would not wait for transactions to be fully processed, but would commit to distributing any funds raised “within days”.
Putting that sum into context is difficult, but if you look at the list of foreign aid given to Ukraine during this time, the amount Fortnite is contributing is greater than some small countries.
In terms of other companies, this seems to be the biggest contribution made by far (Meta Platforms, i.e. Facebook donated $15 million; Amazon $10 million; Samsung around $6 million), though of course not all donations can or have been quantified financially – SpaceX's involvement in offering its Starlink system, for example.